The Perfume Shop is running a Black Friday discount until December 3, and one of the best deals is on this classic fragrance from Estée Lauder
04:03, 01 Dec 2025
Black Friday 2025 has finally arrived, and retailers have slashed prices on thousands of items – designer fragrances being one area where shoppers are snapping up deals. The Perfume Shop is hosting its seasonal sale with a 20% discount on all purchases over £60 until 9am on December 3, so there’s still time to discover a new favourite scent or choose a thoughtful gift for someone special.
One fantastic offer is on the Estée Lauder Youth Dew eau de parfum. First introduced in 1953, this enchanting fragrance continues to charm women – and it’s currently available for just £17.50, reduced from £60, for a 67ml bottle.
Encased in its ribbon-adorned glass bottle is a perfume with floral top notes of rose, jonquil and lavender. Heart notes feature jasmine, muguet, and spice, while base notes of moss, vetiver and patchouli provide a grounding aroma.
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The brand has previously described it as ‘one of the sexiest fragrances ever.’ It also qualifies for the Black Friday promotion, meaning shoppers will save an additional 20% once their basket totals at least £60.
Another option is the YSL Black Opium eau de parfum spray. Branded as ‘addictive and energising,’ this fragrance – represented by actress Zoë Kravitz – blends a black coffee accord with heart notes of vanilla, orange blossom, and white flowers, reports the Liverpool Echo.
The Estée Lauder Youth Dew Eau de Parfum Spray is available from The Perfume Shop

The site says the product was first launched in 1953
A 30ml bottle usually costs £70, but with the Black Friday discount applied automatically in the basket, it drops to £56. For those seeking even more value, larger sizes are available, including a 150ml bottle for £133.60, reduced from £167.
For those on a tighter budget, the Eilish Fragrance eau du parfum, created by the pop singer Billie Eilish, is a solid choice. A 100ml bottle is now priced at £39.99, down from £56. It’s described as a warm and cosy scent with sweet and fruity top notes, heart notes of vanilla and spices, and a base of warm musk and tonka bean.
Meanwhile, Calvin Klein Eternity Moment eau de parfum has seen a significant price drop from £96 to £34.99 for a 100ml bottle. This feminine fragrance combines floral notes such as pink peony and nymphea with fruity scents of lychee, guava, and pomegranate. As part of the ‘20% off £60’ promotion, shoppers could grab two bottles for £55.98 instead of £69.98 at checkout.
Other retailers also have some impressive deals, like the Cosmic Kylie Jenner eau de parfum, now £45.60, down from £57, at Boots. The brand describes it as ambery and floral, and it comes in a sculptural bottle designed to fit perfectly in the hand.
The perfect gift for Wicked fans might be the Elphaba Enchanted eau de parfum, now reduced from £55 to £41 at Superdrug. This Ariana Grande fragrance, inspired by the new film, features apple and plum top notes, ambery middle notes, and a woody base.
Back to The Perfume Shop, the Estée Lauder Youth Dew has proved popular with shoppers. One said: “This is my ‘go-to’ perfume and I am never without it. I have used it for over fifty years and have never tired of it.
“I occasionally use a lighter perfume in the summer but still use Youth Dew as well. The smell is fantastic, and I often get compliments or I’m asked which perfume I am wearing.”
Another shared their view: “This was my favourite perfume many years ago and evokes memories of that time. The fragrance lasts all day, and I would wear it either in the day or in the evening.”
A third remained unconvinced, awarding four stars: “The perfume, it’s nice I would say, but not my cup of tea.”
Another purchased the Calvin Klein Eternity Moment and revealed their verdict: “The product was a blind buy, but it’s just way too floral for me. I usually wear more fruity musky scents, and this one was very different, so I decided to give it to my mum instead.”
Meanwhile, one shopper snapped up the Eilish Fragrance and penned a rave review: “This is definitely my favourite perfume. It’s a soft and sexy scent that makes me feel so girly. I can’t wear a lot of perfumes because they are too strong, but not this one.
“When someone hugs me, they always say, ‘You smell so good! What are you wearing?’ I have been wearing this scent for three years and will continue to until they stop making it. Love it!”
The Perfume Shop’s Black Friday deal offers a 20% discount on purchases over £60 until 9am on 3 December, with extra savings on selected items.





